You may be familiar with the very popular LiMu Emu commercials by Liberty Mutual Insurance. Just one fact: Aflac and Geico are under the same parent company. NO offensive comments, pleaseThey will be deleted & the poster blocked - Thank youNo copyright ownership assumed, implied or intended by me of this video or . Hoffman was no stranger to commercials, but he was determined to make this one hilarious. Rebecca Spence - Age, Parents, Siblings. Ive been able to write a small windows app that detects that eerie LEMO EMU and mutes the audio until the commercial is over. Mm, exactly, Doug says. Im noticing a lot more people bagging on Doug (David Hoffman) these days. So, who's the actor behind the character Doug? we see too much of that anyway. Agreed. If LM thinks thats funny they need a new ad creator! Bad decision making skills at the top. The Marlowe family who stars in Liberty Mutual's latest ad . Ok maybe agree with you up until the 1 millionth time I had to hear the stupid dialogue. you should honestly reconsider your advertising campaign. Have questions about this ad or our catalog? You may still see ads, but theyre fewer and far less annoying than the extended commercial breaks on regular TV. It hurts the company by failing to communicate any real, tangible reason for consumers to choose Liberty over its competitors. I wonder what the people making these commercials would do if they had to get a real job. Have you sought legal counsel? So then, who is the actor who plays Doug in the Liberty Mutual commercials? (Also, raise your hand if you think the car insurance industry needs another mascot.). heh hehpecker headits funny cuz thats what it does in the latest commercial, right at the computer screen!! Love the limo emu key to the city commercial! These egomaniacs are not just sure of themselves, they are supremely confident that they are the smartest and most creative people in the room. Thanks for reading, Tom, and stay tuned. Over 10,000 insurance agencies across the U.S. carry Safeco-branded products. And the name of the actress present in this commercial is " Raushanah Simmons ", she is an actress and writer and best known for her movie "The Other Women" in 2014 and "Blackwell Summer Mysteries" in 2016. Click to share on Facebook (Opens in new window), Click to share on Twitter (Opens in new window), Click to share on LinkedIn (Opens in new window), Click to share on Pinterest (Opens in new window), savaged the companys awful Truth Tellers ads, https://thecrankycreative.com/wp-content/uploads/2019/05/reflection-liberty-mutual-insurance-commercial.mp4, grown-up crybabies whinging about car insurance before the Statue of Liberty, https://thecrankycreative.com/wp-content/uploads/2019/05/dealership-liberty-mutual-insurance-commercial.mp4, https://thecrankycreative.com/wp-content/uploads/2019/05/the-board-liberty-mutual-insurance-commercial.mp4, https://thecrankycreative.com/wp-content/uploads/2019/05/liberty-mutual-insurance-tv-commercial-keys-to-city-commendation.mp4, Liberty Mutual ad review: no safe harbor from bad humor, A digital effects company called The Mill created the visual wizardry, https://mascola.com/insights/history-of-advertising-1980s/, Ear-ritating: How TV advertisers use sound to get our attention, more pervasive, annoying, and intrusive than ever, https://m.youtube.com/watch?v=5ugLWL3G9iQ, big calves and witness protection ads, Let's talk about diversity in TV commercials, Ad Review: Chewy's 'Chatty Pets: Joy' truly is, Sling TV's 'falling waitress' commercial is not funny, Ad Review: Fly the freaky skies with Virgin Atlantic, Yes, the Gillette Venus Pubic Hair and Skin razor ad goes (down) there, Ad Review: Liberty Mutuals LiMu Emu is Lame-O. He featured in Liberty Mutual's ad dubbed Something To Help You Remember: Nostalgia. Here are two my current favs. Read it here. - Free Online Library", "Prevention through Design (PtD) from the Insurance Perspective", "Liberty Mutual Serves Up Loss Control Unit for Insurance Agents, Buyers", "Liberty Mutual closing its research unit - The Boston Globe", "Claims adjuster overtime ruling a win for employers, insurers", "Harris Amicus Brief, in support of defendants-real parties in interest", "California Supreme Court Depublishes Case Holding That Insurance Adjusters Are Nonexempt Employees | Manatt, Phelps & Phillips, LLP", "At Liberty Mutual, accounting to no one", "Perspectives Can Change at Liberty Mutual", "Liberty Mutual: Your premiums, his premium office Metro", "Brian McGrory: There's more, lots more to Liberty Mutual compensation story Metro", "At Liberty Mutual, no accounting for executive privileges The Boston Globe", "Television mailbag: Is that a real emu in Liberty Mutual commercials? Hi, Monish. He was classically trained as an actor at the University of North Carolina School of the Arts and Boston University. Those that dont find humor in these spots are probably taking themselves too seriously; seems like everyone these days feels the need to be indignant over something unimportant. The clueless bunch continues with the two in an elevator, and an equally revolting beach volleyball nonsense. And I thought Id been noticing a lot fewer Liberty Mutual assaults on our intelligence. THANKS!! But Liberty Mutuals last couple of campaigns have ruffled a lot of feathers. When an ad campaign makes you certain to NEVER buy from this company, youre doing something wrong. . Yes, Anonymous. They refuse to reply to any inquires about this and blocked me from their Facebook page. Every insurance commercial on television sucks, including Doug, Mayhem, Flo and Jamie, Pinocchio, etc. This was one of their good commercials from a long time ago: Yes indeed, Mary. When another bird speaks up, everyone gasps in shock. Virginia Drivers License: Requirements to Get One! Im sorry but not surprised that your plight has fallen on deaf ears. I like the ads much better than the Zoltar one. This ad is 10x worse. Once verified, the information you provide will be displayed on our site. His ability to telepathically communicate with an emu and recognize him as a team partner is hysterical. Who are the actors in the Liberty Mutual commercial? I could immediately cite just about every one of the Bob Uecker Light Beer commercials (I even re-visit them once in a while, thanks to YouTube). Meet LiMu Emu and Doug, Liberty Mutuals new dynamic duo with one mission: to help people customize their insurance so they only pay for what they need. Love the commercials, they are funny! Are there specific ads you like from the Truth Tellers campaign the series of ads that takes place (supposedly) on a boardwalk in front of the Statue of Liberty? The Mayhem guy? Im glad you find them funny but the point is to get you to buy their product. The price of insurance is already comical enough. I am tired of changing channels so I dont have to be subjected to these stupid ads. Media have reported on it and people have complained (a quick Google search turns up lots of articles), but the stereotype shows no signs of going away. I know Hoffman bills himself an actor and writer, but Im pretty sure the creatives at ad agency Goodby, Silverstone and Partners write the ads. And I must say, the Liberty Mutual campaign withe the emu is one of the dumbest campaigns I have ever seen and I have seen a lot of them in my 45 years in the biz. . It is part of the Liberty Mutual Group, including Liberty Life and Safeco. What are you wearing, Jake from State Farm- thats pretty funny. David Francis Hoffmann was born in 1946 and attended North High School in Saint Paul, Minnesota. LM commercials are hideously annoying and I mute within seconds of it hitting the air! Live emus were used during the initial shoot on set. Seriously, I wrote better ads than this in high school. Where did you hear that Doug (David Hoffmann) writes the LiMu Emu commercials? Nowadays, most advertising is dumbed down, like everything else, to a sound bite (or screech, or rap beat, or other caustic noise). Hi, Chris. Oh, and they saved me hundreds too ! I agree. I think there should be a huge effort to boycott any companies that do the now popular 2+minute commercials. (Perhaps Liberty and its advertising agency both struggled to find anything unique or better about the companys offerings?) But to me the comments mainly seemed of little value other than to vent ones dissatisfaction. I like it. PLEASE JOIN THIS BOYCOTT AND GET YOUR FRIENDS, FAMILY, AND OTHER ASSOCIATES TO AS WELL!!! Ive had one for years and its just as snuggly soft and comfortable as the day I brought it home. Its interesting because in the beginning, people seemed to like him. Is LiMu emu real or CG? IGNORANCE/MISUNDERSTANDING OF TARGETED GENRE: A slightly different atrocity than the pure humor failures enumerated above, these ads show zero understanding of the societal or interpersonal dynamics of the 70s cop partner TV shows the ads try and failure to lampoon. I find Emu better slow cooked in a smoker. Their raccoon commercials were very funny. I was paying way to much for what I need. [38], In late 2012, the company won an appeal granting it the ability to not pay employees for work performed on an overtime basis. It is possible to have too much of a good thing . Ive been thinking of switching for several reasons These annoying ads are the final straw. I will never consider Liberty Mutual for insurance. Hi, Chris! Cutesy characters and clever dialog (if we are so lucky) only matter if they tell people why they should consider a product or service. You ask whats the attraction of an emu? O like them too. Im surprised that so many people dont like the LimuEmu ads. In any case, Id like to see more variety of the emu and Doug, and maybe a little less repetition. . Actor in Liberty Mutual Commercial Bad Job advert is Tanner Novlan - Struggling actor. And congratulations. I bet that costs a LOT more than a few flights and hotels for happy customers!). Dont blame the insurance companies alone. Its natural habitat is the Australian outback. But I know that God wants us to LOVE each other. Were passionate about those topics. . Doug then makes the mistake of asking for anyone who objects to the union to speak. I see people defending the ad, but not endorsing it. Tell me whose price youll match. I know about emus because I helped take care of them in a zoo. Even those who like LiMu Emu and Doug have to admit that you can have too much of a good thing. "Liberty Bibberty". According to a press release, LiMu Emu and Doug are a fictional dynamic duo that are enthusiastic about sparing people from overpaying for one-size-fits-all insurance. To capitalize on the popularity of the buddy-cop genre, the two have starred in a series of commercials, some of which even include a car from the 1970s and other period pieces. If you dont feel the same (and you must, because you took the time to post about Zoltar), then look, theres the door. Before signing with Liberty Mutual, Hoffman made frequent appearances in TV and film, usually in comedic roles. But the best car insurance commercial of all time comes from Farmers Insurance. Saved over $2k per year. Hit Submit. How to Start a Car with a Bad Crankshaft Sensor! I got one of those helmets coming in the mail if i have to see one more of those liberty commercials. Its feels like its desperately wanting time be funny but just isnt. Geez, if they cant even afford a decent ad agency or actors, why would anyone trust em to pay a claim? A companys advertising communicates its brand, its personality. LM projects it as a no cost feature. Keep wasting your money insurance companies, and making the elite know-nothings on Madison Avenue rich. Dont blowout the tiny bit of gray matter you have on something that obviously got your attention. are you listening? NO HE WONT! Like how can my car depreciate before its first oil change?. Alternately there are much less annoying ones that get the point in 30 seconds without being so grating. Scroll for more Limu & Doug plus . The bird has more personality than Doug. They brought this one back, and this guy is the worst. Nicely done! (Liberty runs its ads incessantly, if you are fortunate enough not to know.). I care about how my claim will be handled if I have one, not some stupid weird, hard to relate to nonsense.. Perhaps this will give other readers ideas when it comes to choosing their insurance company. Their spending big bucks for the stupid Emu and Statue of Liberty commercials. The twosome tries to help clients save money on vehicle insurance. Funny story, Al: Just the other day, someone found this review by searching for info about the ostrich in the Progressive insurance commercials. God bless you for having a sense of humor, Kay. [27], Passenger automobile, homeowners, life, annuity and other property and casualty insurance products are available via Liberty Mutual's US Consumer Markets line. You make a good point with your observations about Libertys tactic and how it relates to Visa and American Express. I have never commented on something like this before but had to. Ive gone to LMs website and left comments (probably not too nice) They actually have a link (tab) to comment on our TV ads IKR? Liberty Mutual Emu Wedding Commercial The Bride, the Costumes, andMore. The major thing that annoys me about Liberty Mutual commercials is the importunate use (yes, that is spelled correctly!) You said it, Ron. Rob Im not a hater, but actually admire Dougs commitment to his job and company. or hottest thing on social media. 15-20% EACH YEAR until I switched. More recently, the institute developed the Workplace Safety Index, an annual ranking of the leading causes of the most disabling occupational injuries in the U.S. The Chief Marketing Officer at Liberty Mutual Insurance, Emily Fink, says "We want to help our customers get the best value out of their insurance policy by customizing their coverage so they have exactly what they need and never overpay." In 2019, creative agency Goodby Silverstein & Partners took this approach and ran with it. I would never get insurance from these people ever EVER IN A MILLION YEARS just for have the poor judgment, insensitivity, and low opinion of prospective clients to subject the viewing public to these ads. Great point, Buster. 2. Liberty Mutual settled the lawsuit in December 2001, which required additional disclosure and limited certain compensation to company officers and directors. Tomorrow. Id have switched insurance carriers too! https://www.youtube.com/watch?v=QQD-m979lXA. That theyre outdated. Kevin, who self-assuredly objects to the wedding, is wearing a Kenny Chesney style puka shell necklace. For the record, We do own passionate pillow-guys pillows, and sleep pretty damn well on them too. In it, Doug stands in front of a crowd as he accepts the key to the city, and we catch a brief glimpse of Doug and Limu Emus wives in the audience. Did you happen to try Progressives Name Your Price Tool? They havent come up with more then 20% of the commercials on tv in the past 15 years that were ether informative or fun. Says the Anonymous Coward who didnt leave his name or email. But, to summarize, among the abominable aspects of these commercials are (and this list is not exhaustive): IT IS A DECEPTIVE AND ILLEGAL PRACTICE TO TRY TO SELL SOMEONE INSURANCE THEY DONT NEED BY PRETENDING THEY DO! The age of ineffective, in-your-face, insulting ad concepts is here. Get some better writers who have a few brain cells left! We also rank 68th on the Fortune 100 list of largest corporations in the U.S. based on 2017 revenue. Maybe we should just wait for the Doug and Limo series on Netflix/:-). Yes, I agree. Yep, the ol emu head-in-the-sand trick. So what reason does anyone have to buy from Liberty Mutual? Who is the blonde girl in the new Verizon commercial? Welcome to the Cranky club, Criswell! Haha. LiMu Emu & Doug on Twitter: @PinkyJohns LiMus wife, Linda, is quite honored that you think so / Twitter. Well youre in luck, Carole, as it seems Liberty Mutual has more plans for your favorite emu. It wouldnt convince me to buy the insurance but they are quite funny. 1) Liberty Mutual Insurance girl. We know were actually hurting them, but we dont stop. Thats exactly the problem, Omar. (CGI also). Who is LiMu emu wife? Adrienne Nixon was costume designer. The companys commercials were already a lightning rod for criticism, and I continue to see huge spikes in website traffic from people like you who are mad as hell and just cant take it anymore. I apparently missed anything much worthwhile in the comments I read. But LOTS of people are talking about it. And yet, here we are. I second that! Next week: A new post about subliminal advertising! He is best known for starring as Bad Actor in a Liberty Mutual commercial (2019), as Gregory Manes on The CWs Roswell, New Mexico (2020present), and currently, as Dr. Is the LiMu Emu a real emu? Whos going to tell a customer how much insurance they should buy? The animal ads dont inform my selection habits one way or the other, anyway. Furthermore, Who is the liberty Biberty actor? By the way, I think you should sue whatever failing public education system let you graduate and burped you into the world like one of Homer Simpsons lip-rattling belches. Just those commercials alone make me NOT want to buy Liberty insurance. Hey, school boards and superintendents, dont promote seminars, workshops, and professional development activities with education professionals trying to reinvent the wheel. Check out our FAQ Page. Actually, Cathy, the people who created and approved these ads are probably very happy with themselves. https://youtu.be/CNvkOuuUWoc. Whats the problem with the Liberty Mutual commercials? Most of my viewing is done via youtube and it mostly consists of historical documentaries. And thats what bugs me the most about these commercials. Despicable. Can these ads get any lamer?? Changing channel when on screen, especially at FOX, please get rid of the crap! (Youre free as a bird to choose the coverage you want, or A little birdy told me theres a better way to buy car insurance.), But I dont understand the appeal of an emu, particularly with the brands identity and gajillions of dollars at stake. You can then choose the kind of coverage you need, pay for it, and get your digital insurance policy online. Yes, the 1980s were a fun decade for advertising. And I also enjoy seeing how inordinately annoyed people get with these farcical ads, when there are so many flatulence, diarrhea, ED, heartburn and other truly disgusting ads out there. I love the LiMu Emu commercials. Good on you for telling Liberty Mutual what you think, Mark. Stir fry? The company reported another loss for the first quarter of this year, citing COVID-19 as a major factor. I really didnt associate any of their commercials with Liberty. The Cranky Creative. Keep the questions coming! The emu is not the problem. Thats part of the reason this blog exists. Dont call a summit of stakeholders. Call Disney. You wont have to deal with hassles or make unnecessary phone calls with the autosuper app Way.com. This cookie is set by GDPR Cookie Consent plugin. you claim you save money work on that instead. However, these days advertising is puzzling. The first branch office was opened in 1914, and later that year, the company wrote its first automobile insurance policy. TV/Film Acting. Its the worst kind of bad; not they didnt know any better bad like local ads, but theyre trying too hard bad. This page is rife with comments from people like you who have sworn off Liberty Mutual insurance because of these ads. Is that the one with Doug and LiMu Emu on the motorcycle and the police siren whirring like a crackhead with a kazoo? Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. The cookie is used to store the user consent for the cookies in the category "Analytics". Its not space exploration, curing cancer or COVID for that matter. Check. Liberty employs nearly 50,000 people throughout the world. For Liberty Mutual, it may fit well with the companys message of consumer choice. Just give us the facts, advertisers. Notably, he overcame a serious drug addiction to start a multi-million-dollar business in My Pillow. They are,so stupid. He pretends to be a satisfied customer bragging about the company. Wouldnt take their insurance if they paid me because of the annoying emu ads! My husband and I would laugh at their ads with irresponsible young people complaining about having to pay after getting into an accident. Then the progressive commercial with that weird guy who hold the processive sign and is so one dimension. If Liberty Mutual is anything like their commercials, they should be out of business. And that LIBERDY, LIBERDY, LIBERDY LIIIBERDY! At the very least, they should give me a reason to switch. Who is the girl on the Liberty Mutual commercial? I think these ads are the best thing on TV right now. And then that bird-brained jingle: LIBERDY-LIBERDY-LIBERDY LI-BERDY!. The dog used in the advert belongs to the Afghan Hound breed. Btw, I still smile every time I see Zotar ride off on his motorcycle. Im sure Liberty Mutual has someone monitoring blogs and social media for discussions about their ads. All that said, the guy who plays Doug is just an actor. My guess is they thought some people might get hurt on the pointy edges. The cookies is used to store the user consent for the cookies in the category "Necessary". She is an actress and producer, known for Henry Danger (2014), Danger Force (2020) and Corporate (2018). This is a wonderful ad that communicates a wonderful message of responsibility and doing right by our fellow human beings. I mute every commercial. A lot of advertisements make me mad, too. I think the only one who needs to stick their heads in the sand, is your writers and commercial producers. However, the actor playing the bad actor does an amazing job, thereby showcasing, ironically, his acting skills. A few years later they called me to try to get me back as a customer. The Chantix turkey, for instance or the Geico gecko. Its unfortunate but the statue ones are probably way cheaper to produce than to pay for the special effects required to do the Limu. I mean, Liberty Mutual commercials are terribad I dont understand what some people like about them, either. LiMu and Doug bring a much-needed emu-and-human-sidekick elegance to it all. That was short-sighted, in my opinion. Its disappointing that Liberty is no longer asking for feedback on its ads, but perhaps (I hope!) Especially with the emergence of more and more sophisticated digital tactics designed to follow consumers and collect personal information for the purpose of selling to us at every turn. The current CEO is David H. Long. Sad ads. unless it was a Simpsons reference instead? Flo and her price gun are obnoxious, yes, but she is occasionally amusing. Headers vs. Manifolds: Should You Upgrade Your Car Exhaust? Would never consider using there insurance. If I post again I hope to be more concise and have better composition. Awful. Appears sloppy and not so bright but ends up getting all the answers. How about a new ad Liberty, Liberty, Liberty??
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